Direct Mail

Direct mail has been diminished in the last few years but it continues to play an important role in your marketing mix. Here are some dirct mail ideas you can use to build you business online and offline.



Mailing List Basics

There are really only to major categories of business lists: internal or house lists and secondly there are external or rented lists.

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Direct Mail Response Rates

direct mail predictionsWhen client we have worked with planning direct mail promotions very often we are asked the question, "what response can we expect from this mailing?"

The answer is simply...

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Planning for Direct Mail Success

direct mail planningDirect mail marketing requires planning to succeed. Here are 11 key points to consider BEFORE you create your first mailing.

 

 

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Drive Web Traffic & Get More Business

Discover the secret weapon for driving more web traffic to your site, grabbing new customers, and getting more business.

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Email Marketing

6 Ways To Build Your Email List Offline

Most businesses are not just online operations. Your marketing and advertising mix probably includes pre-printed materials for trade shows and conferences, direct mail, flyers, signage, in-store foot traffic, and plenty of others. Every touch point you have with customers and potential customers holds an opportunity to build your email list.

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Local Search

Local Search Success – 8 Quick Tips

Local search engine optimization is all about getting yourself founding your own home town. If someone is searching for a chiropractor they are looking for an office near their home or business. Ten years ago most folks would crack open the yellow pages and turn to “C” for chiropractor. Today they go online.

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PPC (paid search)

Pay Per Click Campaign Management - Get Better Quality Scores, Spend Less Money

Manage your pay per click campaigns better and improve your quality score with Google (and with Yahoo! or MSN). You'll spend less money to get more traffic to your website.

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Content Marketing

Basic Content Writing Tips For Better Search Results

Everyone who works on your website can write to improve search results and help out whatever search engine optimization work is being done elsewhere.

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SEO (organic search)

Folder and File Names: Use Keywords For Better Search Results

Well written folder and file names created with targeted keywords can improve your search engine ranking for those targeted keywords and help generate more web traffic.

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Direct Mail

Drive Web Traffic & Get More Business

Discover the secret weapon for driving more web traffic to your site, grabbing new customers, and getting more business.

Read more...